Position for performance - be noticedThis is the final video installment in our three-part series on Optimisation Essentials for AdSense for content. We've covered the best-performing ad unit sizes and taken a look at how to design your ad units for good-looking ads. However, even if you have large, well-designed ad units, they won't perform for you unless your users can see them!
So what can you do to ensure your ad units get noticed? Place your ads where users are likely to look.
We've also made a heatmap to show you where the best placements are on a typical page. Great positions include:
- Above the fold of a page (the section of the page a user can see without scrolling)
- At the end of an article
- Aligned with content



11 comments:
Gotta love these tips.
nice video :)
I like the background music.
love them.. =)
they act well =D
I need to know how to put them in a paragraph wrapped around..anyone?
Ha..ha.., the video is very funny. I like it.
You are true that like a person is hiding from the eye of servant he can not get his food and drink in a hotel , like your video example we should past the ads in such a place where our online visitor can view that . This will be very benefited for succeeding our hardwork of writing best article for best income .
Ok trusting information from Google that you employee doesnt revenge on you for criticism although some people claim that I give you some here. And also I am sorry for my bad english.
1. Isnt it time to look through all information you already published instead of making new one?
I often find that the written information Google have in help text contain old information, says different things on different places and so on.
Here we have an example again. Here you recommend your "heat map". Ok reading that and i quote:
"For example, on pages where users are typically focused on reading an article, ads placed directly below the end of the editorial content tend to perform very well. It's almost as if users finish reading and ask themselves, "What can I do next?" Precisely targeted ads can answer that question for them. "
But watching you movie you says almost the opposit.
2. You already have published tons of trivial information.
The information in the movie is quite (or rather *very*) trivial. I would be surprice if but very few Adsense-users acctually gets anything usefull from it.
Why dont try to make something more advanced? To my knowledge Google havent that either here, in the documentation for Adsense or the help page although a larger publisher shared such information with me which was given specific to him from a "account-manager". Why dont share such information (that is statistics and so on) with us all?
The comment one of your partners made before writing:
"I need to know how to put them in a paragraph wrapped around..anyone?"
Shows this very good. He doesnt even adress Google really but other Adsense-users since he like me have learned to expect trivial information such as this movie.
3. Respect our time.
Also regarding the video and coming videos. Why dont you also write the tips out in the text so I dont have like here waste time watching it. Atleast a summary and for this only two lines would have been needed.
I mean the video could actually contain something usefull so I feel the need to look through it and hence sitting here on a sunday doing that.
4. Cut useless time in videos
About this I think most people that watch it is interresting in the tips. But most of it was an illustration with that person and his table which I beliave is totally unnessarcy and just take time.
Maybe you should two versions. One with illustrations which doesnt really say something but feels nice for people with lot of times. And another with for this one only the slides.
Videos havent any use by itself. It is about given usefull information.
5. Suggestion for things to give information about
One thing to take up is about Adsense and Feedburner. How does it usually convert comparing to the blogpost on the blog? How do you optimice?
Or something else that isnt trivial but be sure to check through all your other information so you dont say the opposit on someother place. And if so explain which is correct.
6. About the tips
Regarding the tips you give I have acctually research that my self on my small blogs, but and also for one of your largers partners. And I can say the following:
- That tips is very good for content that holds low quality.
- Regarding really high quality contect that people actually reads it isnt good at all.
Maybe you shoule point out which sort of situationer your tips is usefull for?
Well good luck,
Hans
Fun music.... I love it!
this video really interesting...
I disagree because readers want to read content and that is why they are on a particular website. If adsense ads. are displayed right on the top during reading no matter it is blend or not, it is definately distracts reading.
I suggest though I am new and with no earning experience through adsense one should apply adsense ads. which do not distract reading.
Yes, 300x250 adsense advt. are the best to display but not during reading. Placement of ads. should be correct not during reading.
Hey, I like the video & the up-coming changes
:)
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