Ad serving for everyone

Back in March, we announced the beta release of Google Ad Manager, our hosted ad serving and management solution for publishers with smaller direct sales teams. Today, we are pleased to announce general availability of the product -- no invitation required! Thousands of publishers in hundreds of countries already serve billions of impressions each day with Ad Manager, and we've heard from them that Ad Manager has helped increase revenue, cut serving costs, and save time managing campaigns.

Now we're excited to bring those benefits to all publishers. If you have an AdSense account, you can sign in to Ad Manager today. If not, apply for an AdSense account now. A Google AdSense account is a technical requirement for creating an Ad Manager account.

Ad Manager can help you sell, schedule, deliver, and measure both directly-sold and network-based inventory. It offers an intuitive and simple user interface, Google serving speed and reliability, and significant cost savings. Best of all, Ad Manager can be optionally integrated with Google AdSense to offer you an automated way to maximize the revenue of your unsold and network-managed inventory.

We've been busy since March; in addition to supporting thousands of new publishers on Ad Manager, we've been adding new features including:
  • Interface available in 32 languages: Do you prefer to work in Turkish or Vietnamese or Hungarian? Now you can! Ad Manager supports international currencies, too.
  • Ad network management: Easily manage your third-party ad networks in Ad Manager to automatically maximize your network driven revenue.
  • Automatic macro insertion: Save time and avoid tagging errors since Ad Manager now automatically detects and inserts macros from most popular 3rd party vendors.
  • Creative preview on live site: Preview the look and feel of ads on your live site to ensure ads look as expected before you start the campaign.
  • Day and Time Targeting: Don't want your orders to run on weekends? No problem. With day and time targeting, you can set any new line items you create to run only during specific hours or days, or as little as 15 minutes per week. Use day and time targeting in addition to geography, bandwidth, browser, user language, operating system, domain and custom targeting.
We also continue to roll out new features for the DoubleClick Revenue Center suite of publisher solutions, including DART for Publishers (DFP), our ad serving platform for publishers with larger direct sales teams. Google Ad Manager serves as an effective complement to the DoubleClick Revenue Center by providing new opportunities for publishers of all sizes.

If you have any additional questions about Ad Manager or want to learn more, visit the Ad Manager Help Center.

Tuesday, August 26, 2008 at 8:05:00 AM

16 comments:

JOJY said...

Excellent. Thank you Google!!!!

Nic the researcher said...
This post has been removed by the author.
Slashbe said...

Will the new hosted ad serving and management solution for publishers with smaller direct sales teams be able to generate more contextually relevant advertisements for smaller, low traffic blogs/websites?

My experience with AdSense has shown that there was an underlying difficulty in generating appropriate advertising content.

It was often frustrating to see either public service advertisements or advertisements completely irrelevant to the theme or topics discussed and in no way marketable to the readership.

Nickname unavailable said...

Could this move by Google help to push a sale for OpenX to Microsoft? I think it will. Polling on this issue as usual at tinycrunch.com

John Brooks Pounders said...

I'm getting this error

Unauthorized Access
We apologize for the inconvenience, but you are not authorized to visit this page. If you believe this is an error, please contact your account manager.

BillyG said...

If I could login, I'd give it a look. You also might wanna get rid of these stupid popup windows that aren't resizable! I actually had to open IE to submit this!

Otilia said...

Does this mean that all AdSense publishers can now have their ads open in a new window, as this feature is available through GAM?

Furthermore, since GAM theoretically allows any number of ad slots to be monetized with AdSense, how will the 3 ad units per page rule be enforced?

JOJY said...

I am interested if some answer Otilia questions :)

how do I add hosted ads on GAM?

contact said...

Link farms!!!!!!!!!!! ie, useless sites with a bunch of Adsense ads with no real content which cloud the Web.

John Brooks Pounders said...

Please help me with this error~

We apologize for the inconvenience, but you are not authorized to visit this page. If you believe this is an error, please contact your account manager.

j b p o u n d e r s @ g m a i l . c o m

Steve Bluhm said...

I get the same error. I can not sign-up or log-in to Ad Manger. I get the following error:

Unauthorized Access
We apologize for the inconvenience, but you are not authorized to visit this page. If you believe this is an error, please contact your account manager.

Rajesh said...

This is excellent. Google has all the good products and they are honest and genuine with their customers. They don't charge a hell. Very fair price to their products.

The Dreamer said...

Exellent!!! but why now my admanager account was gone from my google account and I can't login at my admanager account like before.

I am so happy when play with google admanager for my site http://spottingusa.com but 3 days ago I can't login anymore and when I check at my google account, Admanager was disappear...

Anyone have same problem like me ... Please inform me, because I already deleted my OpenX from my server and was dedicated with Google ADmanager

Thanks ;))

Kohei said...

When I try to log-in I get this error:

Unauthorized Access
We apologize for the inconvenience, but you are not authorized to visit this page. If you believe this is an error, please contact your account manager.

I use firefox3. I need help.

the williams girls said...

hi can anyone explain to me how to put adds and everything on my account because im really confused.....really and i don't know how to do it....if anyone can help me please contact me at willistongurl@yahoo.com thanks i would really appreciate it!!!!!!!!!

sunil said...

But i can see some site where the adsense link opens in new window?